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Linda Sandquist

Linda Sandquist

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This is the final installment on the Thinking of End of the Year Giving series.  I hope you've come in from the cold (actually it's beautiful outside), finished up holiday shopping (there are still 24 days left ), and are considering how your monetary gifts can help those in need.

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Last week I gave you the first 3 of 9 things you should consider when making end of year donations.  Consider these additional strategies for your charitable dollars as you slide that turkey into the oven and keep your fingers crossed that the gravy doesn't turn out lumpy.

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It's that time of year again! We're seeing holiday decorations at the mall and, along with the catalogs piling up in our mailboxes, come the end-of-the-year solicitations from charitable organizations. While I would encourage you to give to United Way of Rock River Valley, we at United Way commend each and every nonprofit working hard to make a difference in our Rockford, IL community and we think their cause also deserves consideration for your charitable giving. 

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I just heard an interesting segment on NPR on my way back from lunch. The reporter was talking to a few folks on the best way to donate to the ginormous relief efforts needed in the wake of Hurricane Harvey. They said you can make sure your donation gets where you want it to by taking the time to check Charity Navigator, Guidestar, etc.

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I'm excited! United Way of Rock River Valley is unveiling new branding...and I love it. It's direct, emotional, and a little bit gritty. It tells the story of United Way.

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Thank you to the over 400 donors who have already filled out United Way's survey about a new focus area. Today, August 4, is the deadline to complete the survey so please check your email and fill it out if you haven't already.

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Two weeks ago, United Way of Rock River Valley, RAASE (Rockford Alliance Against Sexual Exploitation), the Rockford Police Department and the Winnebago County Sheriff committed to and educated the public on end-demand strategy as a way to fight prostitution in the Rockford area, specifically in the Midtown neighborhood.

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In May, our United Way board of directors and staff embarked on the incredible journey known as strategic planning. I can tell right now, most of you are thinking, "I've been down that road before. Strategic planning is a great way to devote time and money to printing a plan and storing it on a shelf." Not so with United Way. We are intent on creating, with this community's help, a living, breathing document that will direct our work for the next three years and for years to come.

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