United Way staff attend learning conference


(Rockford, Ill. - 02/27/2014) – Several United Way of Rock River Valley staff members recently attended the United Way Great Rivers 2014 conference in Milwaukee. The conference provides learning and networking opportunities that focus on cutting edge professional, system and personal development with the goal of increasing United Ways' capacity to improve lives and conditions in the community. Nearly 100 United Way teams from across the country sent representatives to the conference held February 25-28.

United Way of Rock River Valley sent six members to participate in sessions that focused on topics such as leading through change, collective impact in action, and strategic volunteer engagement.


United Way of Rock River Valley staff in attendance:

Jennifer Beckman, Ogle County Director and Relationship Manager
Anna Kaye, Volunteer Center Director
Roman J. Salamon, Communications Director
Linda Sandquist, Vice President
Trisha Welte, AFL-CIO Community Services Liaison
Matthew Zarembski, Relationship Manager


Sessions attended:

Small Cities Roundtable
Leading Through Change
On the Journey to Community Impact
Andar: Customer Relationship Management Made Easy
Andar: Data Mining Basics
Collective Impact in Action
Engaging Workplace Volunteers
Advance Campaign Planning & Analysis
Special Events that Grow Engagement
Creating a Granting Framework for Community Impact
Putting the Data into Action for Results
Positioning Your United Way as a Strategic Philanthropic Partner
Developing a Relationship Management Plan
United Way 365: A Year-Round Marketing Plan
You Are the Presentation: Engaging Your Audience
Effective Facilitation Skills
Developing Staff Competencies
Consultative Selling Refresher
Growing & Sustaining Workforce Engagement
Telling the United Way Story
Be Social: Integrate Social Media into your Marketing Plan
Strategic Volunteer Engagement
Partnering with Other United Ways: Best Practices & Examples
Making United Way the Mission of Choice for Millennials
Tools for Growing Your Planned Giving Program
Building Trust in Our Brand
Developing Community-Level Outcomes
Using Coaching to Increase Personal & Staff Performance
Creating Brand Consistency: Marketing is Everyone's Job
United Ways Sharing Corporate Partners
Building & Growing Your Leadership Giving Program
Addressing Controversial Issues